01 May '12, 6pm

Demo Spring 2012: A Startup Is Born

Starting a company is always a wild ride, months, sometimes years, of building a team, late-night coding sessions, long days of pitching ideas to the money folks. But the folks at Stinky Studios have had a wilder ride than most, because this company went from nothing to launch in six days. Charles Lee, Nathan Louie, Guy Morita, and Nikola Stojkovic went to Startup Weekend, a 54-hour-marathon of company building held 13 through 15 April at the Microsoft campus in Silicon Valley. Two knew each other going in, the others were strangers. By the end of the day they had formed a team. On Saturday they came up with a concept and started coding the app and building the website. And on Sunday they presented their work and, to their amazement, won their category and a chance to pitch at Demo Spring just a few days later. They quickly cancelled their plans for the next week—and, inde...

Full article: http://spectrum.ieee.org/tech-talk/at-work/innovation/dem...

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Spring sales 2012

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