28 Jun '12, 6pm

Smart Conservation for the Lazy Consumer: People aren’t conserving energy for love or money—you have to trick th...

Smart Conservation for the Lazy Consumer: People aren’t conserving energy for love or money—you have to trick th...

If your electric company tells you to cut back your energy use or face the possibility of a blackout, you’ll probably comply. You’ll turn off unnecessary lights and appliances and use the air conditioner less. But the moment the crisis is averted, you’ll quickly return to your old habits. That’s because in spite of what people say about wanting to protect the environment and save money, they rarely limit their energy consumption to achieve these goals. Convenience always trumps conservation. 
 At one time, managers at electric utilities thought they could change consumer behavior by making elec­tricity more expensive at certain times of day. That hasn’t worked. The price premium needed to spur conservation seems to be higher than utilities will—or can—charge. That’s the bad news. But there’s also good news: Although price hikes may not work, clever tricks, it seems, will. ...

Full article: http://spectrum.ieee.org/green-tech/conservation/smart-co...

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singleservecoffee.com 28 Jun '12, 9am

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greenbiz.com 27 Jun '12, 3pm

While reactions from last week's Rio+20 range from disappointment at the lack of national governmental consensus to optimi...

Today I don't feel like doing annnythinggg!

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bubzbeauty.com 10 Jul '12, 1pm

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af.mil 26 Jun '12, 3pm

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