13 Jul '12, 1pm

#Automakers challenged to connect #mobile devices to infotainment systems #economy #SmallBiz #tech

When consumers prepare to purchase an automobile today, they look at many of the same features they have in the past such as appearance, performance and safety. But increasingly, the vehicle’s ‘infotainment’ system has taken on greater influence in the buying decision. How the vehicle ‘connects’ with its owner’s other digital devices has the potential to boost its value. The use of electronics as an integral part of a car has risen significantly in the last decade, and connectivity is the fastest growing segment within the auto electronics market. Although there is no formal definition of connectivity in the automotive industry, it includes linking a consumer electronic product such as a mobile phone, media player, or tablet computer to an automobile. To think of it another way, connectivity is the convergence of automotive, consumer and computing technologies, and as a re...

Full article: http://www.ept.ca/news/auto-makers-challenged-to-connect-...

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