26 Jul '12, 7am

Apple is biggest buyer of ICs.

Apple has substantially increased its lead over Samsung as the world's largest buyer of ICs, says IHS. "Such a dominant position provides critical benefits, allowing one to dictate semiconductor pricing, control product roadmaps and obtain guaranteed supply and delivery," says IHS' Myson Robles-Bruce. Apple is expected to increase its chip buying at a rate nearly three times faster than the next-fastest-rising purchaser, No. 8 ranked Canon, which will see a 4.6% increase this year. Apple is set to expand its lead in global chip purchasing in 2013, with growth of 12.3%. Top Ten Buyers of ICs 2011 $bn Apple. 28.0 Samsung 14.9 HP 13.7 Dell. 10.2 Sony 9.4 Panasonic 8.8 Cisco 8.4 Canon 7.6 Toshiba 5.6 Fujitsu 5.6

Full article: http://www.electronicsweekly.com/Articles/26/07/2012/5421...

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