29 Oct '11, 1am

@DesignNews interviews @JohnFox about the #Femap and #SolidEdge 45-day free trial program:

@DesignNews interviews @JohnFox about the #Femap and #SolidEdge 45-day free trial program:

Remember that old commercial for Life cereal -- try it, you'll like it? Well, it looks as if Siemens PLM Software is taking a page from the tried-and-true marketer's handbook to gain more visibility and consumer traction for its SMB CAD and simulation software line. As part of the offer, users can download full production versions of the Solid Edge ST4 CAD software and Femap simulation tool free of charge for use for 45 days. The hope is that by removing any barriers with this no-strings-attached trial license offer, users will have an opportunity to download the software and experiment without any added pressure from a sales team, according to John Fox, Siemens PLM Software's vice president of Velocity Series marketing. Unlike other free trials, Fox insists that this approach, which he says is a first for the company, is not a ploy to get users to register or to submit to...

Full article: http://www.designnews.com/author.asp?section_id=1394&doc_...

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