26 Apr '12, 1am

Optimistic Start to 2012 for the Canadian PC Market: Notebooks were the saving grace of the PC market, which fin...

The personal computer (PC) industry fared well in 2011 despite softness in the desktop space and a rapid decline in Netbook sales, according to Understanding the Canadian PC and Tablet Buyer, a recent study by market research company The NPD Group. Notebooks were the saving grace of the PC market, which finished the year with a two per cent growth based on overall dollar and unit sales, the research shows. The Notebook category delivered a 12% increase in sales, while tablets, not included in these figures, are progressively penetrating homes. Herein lies the challenge for PC manufacturers moving forward. With consumers enjoying better price points and greater brand selection amongst tablets, the loss of market share across the rest of the PC market is a possibility, the research shows. That said, Canadians remain reliant on more traditional computers, as evidenced by thei...

Full article: http://www.ept.ca/news/optimistic-start-to-2012-for-the-c...

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