21 Dec '15, 8am

HTC ties up with Audi to promote HTC Vive

HTC ties up with Audi to promote HTC Vive Yolanda Chuang, Taipei; Steve Shen, DIGITIMES [Monday 21 December 2015] HTC has signed a cooperation agreement with automaker Audi and will install its HTC Vive virtual reality (VR) devices in Audi's flagship shops in 2016 to enable consumers to review and even test drive Audi cars through the VR devices, according to HTC chairperson Cher Wang. The cooperation will initiate the integration between business activities and virtual reality, said Wang, adding that the VR devices can also be used in the fashion, medicare, education, entertainment and media sectors. HTC can also cooperate with government agencies to use Vive to promote government policies or tourism, Wang added.

Full article: http://www.digitimes.com/news/a20151218PD210.html

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