22 Jul '16, 8am

Sensor sales soar but ASPs sink: Sensor unit sales keep hitting new records but price erosion is curbing doll...

Sensor sales soar but ASPs sink: Sensor unit sales keep hitting new records but price erosion is curbing doll...

Despite double-digit percentage increases in annual unit shipments, semiconductor sensor sales growth has become uncharacteristically lethargic because of steep price erosion in several major product categories. Strong unit demand is being fueled by new wearable systems, greater automation in vehicles, and the much anticipated Iot, but sharply falling ASPs on accelerometers, gyroscope chips, and magnetic-field measuring devices are capping annual growth of total sensor revenues in the low- to mid-single digit range. IC zindights’ 2016 O-S-D Report shows worldwide dollar-volume revenues for sensors rising by a CAGR of 5.3% between 2015 and 2020 compared to an 8.9% annual rate in the last five years. In contrast, total sensor unit shipments are expected to climb by a CAGR of 12.4% in the five-year forecast period compared to a blistering 20.5% rate of increase in the 2010-20...

Full article: http://www.electronicsweekly.com/news/business/sensor-sal...

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